WICG/turtledove on Hacker News

it's unfortunate that the sour response to this impressive privacy work ( https://github.com/WICG/turtledove/blob/main/FLEDGE_k_anonym... ) will likely lead to people turning it off, and buried inside is the switch for Private State Tokens…

comment by rmac · 2023-09-13 · in Google has been rolling out Chrome's “Enhanced Ad Privacy” via a popup

It'll be interesting to see how this goes. Google and Mozilla+Meta each have competing standards. https://github.com/WICG/turtledove https://blog.mozilla.org/en/mozilla/privacy-preserving-attri... To my knowledge, Mozilla's design is the…

comment by rektide · 2023-06-08 · in iOS 17 automatically removes tracking parameters from links you click on

…we're researching that should let us improve unlinkability between issuance and redemption further. https://github.com/WICG/turtledove/blob/main/FLEDGE_k_anonym... https://eprint.iacr.org/2023/320

comment by kgraney · 2023-03-17 · in Partnering with Fastly–Oblivious HTTP relay for FLEDGE's 𝑘-anonymity server

You bring up an excellent point, and it’s something we really should discuss in our explainer: https://github.com/WICG/turtledove/blob/main/FLEDGE_k_anonym... We’ve been calling this problem key consistency, basically the risk that Google…

comment by kgraney · 2023-03-17 · in Partnering with Fastly–Oblivious HTTP relay for FLEDGE's 𝑘-anonymity server

According to this: https://github.com/WICG/turtledove/blob/main/FLEDGE_k_anonym... You'll need to spend a Private State Token to call the k-anon API, minting PSTs is rate limited on the server side, and the client and server still…

comment by jsnell · 2023-03-15 · in Partnering with Fastly–Oblivious HTTP relay for FLEDGE's 𝑘-anonymity server

…be a lot better" and "ads should not exist". [1] https://github.com/WICG/webpackage/issues/624 [2] https://github.com/WICG/turtledove/blob/main/FLEDGE.md

comment by jefftk · 2021-12-19 · in An iframe from googlesyndication.com tries to access the camera and microphone

…can still do that. https://github.com/WICG/floc won't really let advertisers do that, this is what https://github.com/WICG/turtledove is for (Disclosure: I work on ads at Google, speaking only for myself)

comment by jefftk · 2021-06-01 · in Apple, FedEx and the cookie apocalypse

…issue is that the replacement that are currently in the works ( https://github.com/WICG/floc and https://github.com/WICG/turtledove/blob/main/FLEDGE.md ) are extremely complex, will still dramatically impact adtech performance and only…

comment by nchrys · 2021-05-31 · in iOS 14 tracking changes sees big ad spending drop, tumbling prices

…Perhaps today, but not if we design browser APIs that allow targeting without cross-site tracking: https://github.com/WICG/turtledove https://github.com/WICG/privacy-preserving-ads/blob/main/Par...

comment by jefftk · 2021-05-06 · in Why I Work on Ads

In between that claim and the end of the article I describe how I'm working on https://github.com/WICG/turtledove etc to build well-targeted advertising without sending your browsing history to advertisers

comment by jefftk · 2021-05-06 · in Why I Work on Ads

> The ads. Aren't. The problem. The stalking is. My primary work is on https://github.com/WICG/turtledove (discussed in the post), which allows well-targeted advertising without sending your browsing history to advertisers

comment by jefftk · 2021-05-06 · in Why I Work on Ads

…This is exactly what I'm working on changing; have a look at the second half of the post? (Or read https://github.com/WICG/turtledove )

comment by jefftk · 2021-05-06 · in Why I Work on Ads

…this Chrome proposal for supporting self-contained remarketing ads without individual tracking: https://github.com/WICG/turtledove

comment by jefftk · 2021-04-28 · in GitHub blocks FLoC across all of GitHub Pages

…[1] https://www.jefftk.com/p/effect-of-advertising [2] https://github.com/google/fledge-shim [3] https://github.com/WICG/turtledove/issues/161 [4] https://github.com/WICG/webpackage/issues/624 [5] https://www.jefftk.com/donations

comment by jefftk · 2021-04-28 · in GitHub blocks FLoC across all of GitHub Pages

…being anonymous. EDIT: that would appear to be TURTLEDOVE [1] [0] https://github.com/WICG/floc [1] https://github.com/WICG/turtledove The FloC announcement is https://blog.google/products/ads-commerce/2021-01-privacy-sa... The whitepaper…

comment by troelsSteegin · 2021-04-15 · in DuckDuckGo Extension to Block FLoC, Google’s New Tracking Method in Chrome

…a lot of other people) figuring out how we can serve personalized ads without cross-site tracking ( https://github.com/WICG/turtledove ). 4: An ad network is a middleman between advertisers and publishers. Directly connecting pairs of…

comment by jefftk · 2021-03-07 · in Please support Web Monetization if you want less ads on the web

This is a misunderstanding of what these cohorts are. If you read the [FLEDGE readme]( https://github.com/WICG/turtledove/blob/master/FLEDGE.md ) you can see that there are multiple types of owners of cohorts that fall into 3 categories:…

comment by GrifMD · 2021-03-04 · in Google to stop selling ads based on your specific web browsing

…be describing https://github.com/WICG/floc , but the kind of remarketing you're describing is what https://github.com/WICG/turtledove is intended to support. Advertisers would still be able to run that kind of personalized ad, but the…

comment by jefftk · 2021-03-03 · in Google to stop selling ads based on your specific web browsing

…also directly benefiting the consumer's privacy and not hurting their business model: ad clicks. 0: https://github.com/WICG/turtledove#turtledove 1: https://www.chromium.org/Home/chromium-privacy/privacy-sandb...

comment by judge2020 · 2021-02-26 · in Judge in Google case disturbed that 'incognito' users are tracked

…new capabilities to the browser that would make this possible, in a privacy preserving way. Ex, https://github.com/WICG/turtledove/blob/master/FLEDGE.md (Still speaking only for myself)

comment by jefftk · 2021-02-24 · in Total Cookie Protection

…fingerprints for targeting. This is my understanding of why Google is putting so much effort into https://github.com/WICG/turtledove (Still speaking only for myself)

comment by jefftk · 2021-02-23 · in Total Cookie Protection

It sounds like you're describing https://github.com/WICG/turtledove , which Google is definitely working on. (Disclosure: I work on ads at Google, including the seller-side of Turtledove. Speaking only for myself.)

comment by jefftk · 2021-02-16 · in TikTok hit with consumer law breaches complaints across Europe

…Thanks for the clarification Jeff. > Another component of Privacy Sandbox is Turtledove ( https://github.com/WICG/turtledove ), [...]. Which groups a user is in is maintained entirely by the browser, and never sent to the server…

comment by davidfstr · 2021-02-04 · in Google’s approach to replacing the cookie is drawing antitrust scrutiny

…is describing https://github.com/WICG/floc Another component of Privacy Sandbox is Turtledove ( https://github.com/WICG/turtledove ), where advertisers can tag a user as belonging to a "interest group" and then later on can target ads…

comment by jefftk · 2021-02-04 · in Google’s approach to replacing the cookie is drawing antitrust scrutiny

…being used for other purposes besides advertisement In the case of the Turtledove API proposal ( https://github.com/WICG/turtledove ) the collected data stays in the browser and can only be used for privately targeting ads. (Disclosure: I…

comment by jefftk · 2021-02-04 · in Google’s approach to replacing the cookie is drawing antitrust scrutiny

…That's the kind of targeting I could get behind. No chance that would actually happen though. [1]: https://github.com/WICG/turtledove/blob/master/FLEDGE.md

comment by ulber · 2021-02-04 · in Google’s approach to replacing the cookie is drawing antitrust scrutiny

These proposals have generally been named after bird things: https://github.com/michaelkleber/pigin https://github.com/WICG/turtledove https://github.com/WICG/sparrow https://github.com/WICG/turtledove/blob/master/TERN.md…

comment by jefftk · 2021-01-25 · in Google has been testing a replacement for third-party cookies

…Guidance": https://www.w3.org/TR/fingerprinting-guidance/ https://github.com/michaelkleber/pigin https://github.com/michaelkleber/turtledove

comment by 1vuio0pswjnm7 · 2021-01-21 · in Google Blocking Web Privacy Proposals at W3C (2019)

for anyone looking to read more on FLoC -> https://github.com/WICG/floc and TURTLE-DOV -> https://github.com/WICG/turtledove Thanks OP for mentioning these.

comment by hp77 · 2021-01-08 · in Google Chrome browser privacy plan investigated in UK

…project, couple of key ones here: https://github.com/google/ads-privacy/tree/master/proposals/... https://github.com/WICG/turtledove

comment by gregasquith · 2021-01-08 · in Google Chrome browser privacy plan investigated in UK

…to build a system that supports remarketing in a private way, however, with new browser APIs: https://github.com/WICG/turtledove (Disclosure: I work on ads at Google, speaking only for myself)

comment by jefftk · 2020-12-15 · in Apple’s Anti-Tracking Plans for iPhone

…for targeted advertising that may be more compelling/cheaper-to-implement, see TURTLEDOVE: https://github.com/WICG/turtledove .

comment by deleted_account · 2020-07-06 · in Dutch national broadcaster saw ad revenue rise when it stopped tracking users

…is pretty cheap. We can take this one step further with the proposed TURTLEDOV browser API ( https://github.com/michaelkleber/turtledove ), at which point the ad network doesn't learn your interests and Fiat only learns you were interested…

comment by jefftk · 2020-06-19 · in Oracle’s BlueKai tracks people across the web – that data spilled online

What do you think of FLoC ( https://github.com/jkarlin/floc ) and TURTLE-DOV ( https://github.com/michaelkleber/turtledove )?

comment by jefftk · 2020-03-25 · in Full third-party cookie blocking and more

…privacy-preserving ad personalization, FLoC ( https://github.com/jkarlin/floc ) and TURTLE-DOV ( https://github.com/michaelkleber/turtledove ), and their response was that privacy wasn't the issue, the effects of personalization are…

comment by jefftk · 2020-03-25 · in Full third-party cookie blocking and more

…following them around Then you might like FLoC ( https://github.com/jkarlin/floc ) and TURTLE-DOV ( https://github.com/michaelkleber/turtledove ). These are both ways of implementing targeted advertising without letting the advertiser or…

comment by jefftk · 2020-03-25 · in Full third-party cookie blocking and more